Are you using LinkedIn to try to spread the word about your business? Did you know many businesses aren’t taking full advantage of their LinkedIn profile? High quality content is just one piece of the puzzle. You need a content writing service to help you find the best ways to increase the number of followers you get through this business-focused social media site. Freelance writers for hire can help you develop an effective strategy to increase your exposure.
Use a LinkedIn Widget
Widgets are designed to make life easier for those who use the Internet. When you put together your LinkedIn profile, make sure you download the widget and add it to your website and any email correspondence you send out to your current subscribers. This widget will allow them to easily connect to your LinkedIn page and view the high quality content you have placed there.
Connect with Your Staff
Most companies ask their content writers for hire to create content designed to reach their prospective customers. Did you know your staff could be a good source of new connections for your business page as well? When you put together your LinkedIn profile, make sure you connect with your staff members. Their connections will see the new connection and may become interested in your company as a result. This information can extend well beyond your staff.
Share Your High Quality Content
You use freelance writers for hire to create valuable content to reach your target audience. After all, your blog is one of your most useful assets. Instead of expecting your followers to find your blog on their own, you can increase the chances by posting about your blog on your LinkedIn page. This increases the odds the right people will see the information and can boost the number of people who are willing to follow your LinkedIn page so they can see more of your work.
Engage Your Audience
You have to let people know they are important to your business. One of the best ways you can do that is to engage your audience. Ask people who check out your LinkedIn profile to follow you and then follow them in return. Answer their questions when they post to your profile. When you actively spark conversation among your followers, you show them you are interested in what they have to say. Today’s consumers want to work with companies that value their business.
Make Use of Groups
The groups are a useful tool many businesses fail to use with their LinkedIn profile. Join groups relevant to your business, as well as start one of your own. Stay active in the groups you join to get your name out there and show your followers you are an active participant in your marketing. Your content writing service should be able to help you with this element. If you don’t have time to communicate in these groups, your content writers for hire can construct and post responses and new posts for you.
As with any aspect of your marketing, it’s necessary to keep a close eye on your analytics so you can make the right adjustments. Freelance writers for hire may also be willing to run certain analytical tools on a regular basis so you can easily see how many new followers you have and how many visitors your LinkedIn profile receives every week. If these numbers are too low, you can make changes to your strategy and increase the interactions and high quality content you add to your page.
Social media is one of the most useful tools businesses can use today. With the help of a content writing service, you can use your LinkedIn profile to its fullest potential. Attracting more visitors to your profile will help you achieve the results you are looking for. The more people who find you on social media, the easier it will be to continue reaching out, putting your name in front of them so they remember you when they need what you can offer.
If you are looking for a content writing service to help with your business LinkedIn profile, contact us. Our experienced team of writers can provide the high quality content you need to make an impression on your followers.