When visiting blogs, you may have noticed some companies use Facebook commenting instead of keeping these comments within the website itself. This is one of the most effective methods of driving more traffic with social media marketing. Whether or not you use this system yourself, you can drive more traffic to your own website by participating in this practice on other blogs. Your social media copywriter can help with this often daunting task.
Why Should You Use This Method?
When you comment on someone else’s blog post, everyone will be able to see who you are. As long as you are commenting on industry-relevant blogs, you increase the chances those who see the comment will be curious about your business, leading them to visit your website. Social media content writers know how to create comments that showcase you as an expert in the industry so they can feel confident in your ability to provide the solutions they need.
Because of the algorithms Facebook uses to determine who sees your posts and for how long, it’s important to find new ways to expose individuals to your website. Facebook looks at your interactions with your followers, the age of your posts and the type of post, including whether you have photos, links or videos, to determine which followers will see the comments and for how long. Using Facebook comments will allow you to drive more targeted traffic to your website.
Look for Industry-Related Blogs
The best way for your website content writing company to use this method is to find the right blogs on which to comment. Not all blogs use the Facebook commenting feature; however, it’s important to find related blogs to allow you to connect with the right prospective visitors. Look for one with quality web content writing because you want to reach the largest number of viewers who are most likely to become your customers.
Once you find a number of industry blogs where you can post comments, you can begin reading through their posts and leaving relevant comments designed to attract attention. Your social media copywriter can help you with this task, especially if you don’t have a lot of free time to dedicate to your social media marketing. Make sure you are leaving comments that offer valuable information. People will quickly scan over posts that look like they were created simply to create a presence.
Use the Right Facebook Page
If you have both a personal Facebook page and a business page, it’s important to check your settings before commenting. Leaving a comment from your personal page isn’t going to drive traffic to your site. You need to make sure it’s set to post from your business page, allowing users to quickly click on your profile and find your website. The more you post, the more likely you will be to generate more visitors for your website.
How Can You Benefit?
Understanding how Facebook commenting can help you will assist you in reaching more visitors. When people click on your links through these blogs, you can feel confident they are qualified leads more likely to become your customers. In addition to driving more traffic, you will position yourself as a leader in your field. This allows you to build credibility among potential customers to increase the number of conversions you attract through this indirect method of advertising.
Once you decide to move forward with this social media marketing tactic, it’s important to know how to best implement it. Social media content writers are an invaluable tool in reaching your target audience through this method. Your social media copywriter should:
- Avoid spamming
- Create posts that are specific to your niche
- Share only valuable, quality content
Facebook commenting can be an effective social media marketing tactic when you learn how to use it properly. When you are trying to reach the largest number of qualified leads, it’s important to work with a social media copywriter with the right experience. Posting to blogs that allow Facebook commenting will allow you to generate more qualified leads that are more likely to convert into sales.
If you are looking for help with your social media marketing, contact us. Our social media content writers can help you effectively reach your target audience through niche blogs.