Press Releases Have Evolved to Become an Effective Marketing Tool
What do you think of when you hear the term “press release”? If you’re like most people, you think of the older methods of using
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Press Releases Should Be Part of Your Social Media Campaign
Most companies recognize the importance of using social media as part of their marketing campaign. However, press releases are often just as important. While older
Common Press Release Mistakes You May Be Making
The use of press releases may have changed, but they are still a valuable marketing tool businesses can use to increase their exposure online. When
How Press Releases Optimize Your Marketing Efforts
Press releases were often used by businesses to provide information to the media with the hope of reaching the general public. While this is still
