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What will inbound marketing do for me?
This buzzword includes a lot of marketing strategies we’ve been using for a long time: SEO, content writing, blogs, social media and more. The idea behind inbound marketing is to attract targeted, viable customers, as opposed to outbound marketing’s chase of anonymous website traffic. One of the ways we accomplish this is through promotional landing pages with an embedded form and call to action, plus email follow-ups, thereby establishing a line of communication and hopefully a meaningful relationship with new customers.
Sound complicated? It is. But we have the expertise to make your inbound marketing plan seem easy.
Search Engine Optimization
You provide the keywords and tone and we do the rest. Our experts in Search Engine Optimization will make sure that your message is heard loud and clear. With our proven tactics, you’ll get the exposure your brand deserves.
Understanding the effectiveness of your marketing and identifying how each of your initiatives stack up against each other. Determine investment return, and understand how well you’re achieving your business goals. Diagnose deficiencies and make adjustments to strategies and tactics to improve ranking.
Extending your brand through social media so people get to know the person and personality behind your company. Social media is a great way to drive repeat business and to attract new customers. Use technology to build relationships and attract new customers through friends sharing with their friends and family members.
Determine and deliver automated responses to cultivate prospect interest, and effectively manage and nurture your leads, maximizing your marketing budget. Automate your marketing and get back to running your business.
They are not all the same. Our sophisticated and engaging campaigns provide actionable data on the results it generates. Keep track of who opened your email and when, what topics they were interested in, who forwarded it on to a friend, and how many sales were generated.
Help build customer rapport and newsletter lists for direct marketing and targeted promotion. Give people exactly what they want to see, to convert leads into sales.