Hot off the press! LinkedIn for Business eBook
Our newest eBook, LinkedIn: A Good Influence(r), shows you the ins and outs of this must-have social media platform for companies and professionals. Download your copy now by clicking here!
Digital Marketing for New Business Owners: Strengthen Your Love Base
Congratulations. You’re in business. There’s more than enough demand for what you supply. People like you, they really do. They like your personality, your philosophy and they love your products. So, what now? Time to push your cart into the digital marketplace, that mysterious world inside your computer where much of today’s business takes place. […]
LinkedIn for Business: A Piece of Cake
There is any number of ways to make a chocolate cake. You can substitute juice for sugar, use vegetable oil in place of eggs, even turn out a flourless mousse-like masterpiece. One thing you can’t do without is the chocolate. Social media for business professionals is a lot like that. You can substitute Twitter for […]
Color Psychology 101: Infusing Emotion into your Content Marketing
Red signals stop and the pool glistens blue. How many colorations can we construe? Pink is feminine, blue is for boys. Red and green signify holiday joys. Caution lights, sunshine and cowards are yellow. Pastel, cool and subdued shades mean mellow. The colors seem endless from Zucchini to Azul. I could go on…but I must […]
Looking at Website Videos Through a Business Lens
Budgeting for a content marketing program takes a lot of time and thought, not to mention moolah. How much for design? How much for writing? How much for social media expertise? And sometimes the item that gets pushed down farthest on the list of priorities is a website video. It can seem like a luxury […]