The French have a phrase for it: Le mot juste. This translates to the perfect word. Precise. Exact. Quintessential. In marketing, French or otherwise, the
A #blog is the easiest way to add fresh content to your site…and Google loves fresh content.
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There’s a lot to be said about striking while the season is hot. Readers enjoy articles about what’s relevant to them right now. Of-the-moment seasonal
Behold the blank page. Virgin territory or a blog writer’s worst nightmare? How does a blocked blogger get all the ingenious ideas from inside his
Have you ever taken the kids to grandma’s house and heard them complain there’s nothing to do there…it’s boring? Imagine a visitor coming to your
10 Web Content Tips For Calling Attention to Your Call To Action When you’ve decided what you want to communicate and have a real kicker
Boggled by Blogging? What a funny word, blog. Where did it originate? One day we hear it, next we’re supposed to have one. That’s enough
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Blog writers need a strategy right out of the gate. If they fail to plan, well, they’re planning to fail. Writing content for websites is